Hi there!

안녕?

It’s Chocho

나는 지혜라고해

Let's get in touch

연락해

Hi there! 안녕? It’s Chocho 나는 지혜라고해 Let's get in touch 연락해

Advertising

Art Direction

Branding

Campaign

Commercial

Interaction Design

Visual Design

Web Design

Advertising Art Direction Branding Campaign Commercial Interaction Design Visual Design Web Design

Chocho is an art director, designer, and creative thinker hailing from South Korea 🇰🇷, now thriving in New York City🗽. Her genuine passion for creativity and visionary thinking drives her to create powerful projects, whether they involve impactful marketing campaigns or meaningful non-profit initiatives. Her mission is to elevate brand voices through her keen visual insights across various platforms. 

Believing that exceptional design arises from authentic human connections, Chocho is dedicated to crafting timeless and thoughtful designs that resonate with simplicity.

Outside of work, Chocho is a big fan of Stray Kids, a K-pop group, and Serral, a professional StarCraft II player. More importantly, she loves snowboarding, traveling, and hunting her next favorite restaurant around the world 🌎.

EDUCATION

School of Visual Arts, New York City
2014 - 2017

BFA Advertising

Konkuk University, Seoul
2011 - 2013

BFA Communication Design

EXPERIENCE

McCann, New York City
2022 - 2024

Designer

VMLY&R, New York City
2018 - 2021

Designer

Young & Rubicam(Y&R), New York City
2017 - 2018

Art Director Apprentice

Awards

🏆

Awards 🏆

  • Microsoft - ADLaM

    Best of Show

    Best of Typography

    Designism

    2x Gold

  • Microsoft - ADLaM

    Best in Show

    1x Gold

  • Microsoft - ADLaM

    2x Gold

    2x Silver

    1x Shortlist

  • Microsoft - ADLaM

    1x Gold

    1x Silver

  • Microsoft - ADLaM

    Best of Cultural Driver

    Best of IP & Product Design

    Best of Creative Use of Technology

    7x Gold

    2x Silver

  • Microsoft - ADLaM

    Webby Winner

    Webby Nominee

  • Microsoft - ADLaM

    Titanium Shortlist

    2x Grand Prix

    2x Gold

    1x Silver

    2x Bronze

    5x Shortlist

  • Microsoft - ADLaM

    1x Grand Prix

    4x Gold

    2x Silver

    1x Finalist

  • Bacardí - Fantasy Festival League

    Wood Pencil

  • PartnersGlobal - Dominoes

    Gold

  • AnimojiAuditions

    Merit

    #BanTheOrangeBottle

    Merit

    InsurRide

    Merit

    Off-Dine

    Merit

    BBC Aviate

    Merit

  • Read4Wifi

    Shortlist